Plated CEO steps down
Josh Hix, CEO of meal kit company Plated, has resigned, according to Bloomberg.
According to an email from parent company Albertsons Companies, Hix “has decided to leave the company.” It didn’t give a reason for his departure or say where he was going next.
“We sincerely thank Josh for his dedication to Plated from its inception, and we look forward to sustaining and growing Plated in the future with their talented New York City-based team. The meal kit industry is a dynamic and evolving space and we look forward to continuing to expand Plated,” Boise, Idaho-based Albertsons, which acquired Plated in 2017, said in the email.
Hix co-founded the meal kit delivery service in 2012 and later pitched the idea on the television show “Shark Tank.” Co-Founder Nick Taranto left the company in October. At the time of Albertsons’ acquisition, Bloomberg reported the deal was valued at about $200 million, though subsequent press has valued it higher.
Albertsons acquired Plated with the intention to give it a much-needed vehicle for reaching younger consumers attracted to the convenience of having their meals and ingredients delivered, according to Bloomberg.
Plated has essentially become a private brand under Albertsons.
To read the Bloomberg article, click here.