NIQ Names North American President
Consumer analytics and market intelligence firm NIQ has named Elizabeth Buchanan as the new president of its North American business. She is replacing Jeanne Danubio who is retiring.
Buchanan most recently served as the Global Head of Customer Success and Platform Transformation at NielsenIQ, where she led transformative initiatives that elevated customer satisfaction and steered platform innovation. Her career at NielsenIQ has spanned several key leadership roles, including managing director positions overseeing North American Customer Success and Global Platform Transformation, where she spearheaded strategic plans, resulting in remarkable business outcomes.
"I am thrilled to continue my journey with NIQ as the President of North America. NIQ's pioneering leadership in the CPG industry and its relentless pursuit of technological advancements solidify its position as an industry leader,” said Buchanan. “I am eager to continue collaborating with our exceptional teams, leveraging our technological edge and market expertise to drive transformative strategies that will further fortify NIQ's leadership in the CPG and technology sectors."
Beyond NIQ, Buchanan is active on several boards, including World Business Chicago, Chicago Humanities, and Cradles to Crayons.
"Elizabeth Buchanan’s appointment as the president of our North American business signifies a pivotal moment for NIQ," stated Tracey Massey, COO of NIQ. "Her extraordinary leadership acumen and profound industry insight impeccably align with our steadfast dedication to innovation and customer-centric solutions. Elizabeth brings exceptional skills and a visionary approach that will steer our company toward an even more vibrant future. We wholeheartedly congratulate Elizabeth on this well-deserved role, confident that her unwavering commitment will further elevate NIQ's success.”
Massey continued, “Furthermore, we extend our deepest appreciation to Jeanne Danubio for her invaluable contributions throughout her tenure at NIQ. Jeanne's dedication and expertise have been instrumental in shaping our company's journey, and we are profoundly grateful for her outstanding efforts. Her legacy will continue to inspire us as we embark on this new chapter."
