New RangeMe, ECRM Initiative Designed To Help Navigate Tariff Challenges

RangeMe & ECRM have launched a new global sourcing initiative that connects buyers and brands based on Primary Country of Origin to help retailers discover products from trade-friendly regions that align with their sourcing strategies, cost structures, and compliance goals. 

Called TariffSmart Sourcing, the information source is a new tool that allows buyers to navigate shifting trade landscapes and find the right products. It also enables suppliers to gain exposure with buyers who are specifically seeking products from their region of production.

"With all the uncertainty around tariffs, buyers are being more selective when sourcing their products,” said Wayne Bennett, senior vice president of Retail for ECRM & RangeMe. “The TariffSmart Sourcing initiative streamlines the process of discovering products from regions with favorable rates."

Retail and foodservice buyers, from enterprise chains to independent shops, can browse curated collections on RangeMe and participate in targeted discovery campaigns and ECRM Sessions designed around origin-based sourcing needs.

On RangeMe, buyers can find curated product collections by country and region:

• Made in the USA - products sourced or made in the United States
• Made in Canada - goods manufactured or assembled in Canada
• Made in Mexico - products originating from Mexico
• Made in Europe - products from countries within the European Union
• Made in East Asia - including Japan, South Korea, Taiwan, Hong Kong, Mongolia, and Macau
• Made in Southeast Asia - including Indonesia, Thailand, Vietnam, Malaysia, Philippines, Singapore, Myanmar, Cambodia, Laos, Brunei, and Timor-Leste.
• Made in South Asia - including India, Pakistan, Bangladesh, Sri Lanka, Nepal, Bhutan, and the Maldives.
• Made in Oceania - including Australia, New Zealand, Papua New Guinea, Fiji, Samoa, Tonga, Micronesia, Vanuatu, and the Solomon Islands.
• Made in Central America - including Belize, Costa Rica, El Salvador, Guatemala, Honduras, Nicaragua, and Panama.
• Made in South America - including Argentina, Brazil, Chile, Colombia, Ecuador, Peru, Uruguay, Bolivia, Paraguay, Guyana, and Suriname
• Made in the Middle East - including United Arab Emirates, Saudi Arabia, Israel, Turkey, Jordan, Lebanon, Qatar, Kuwait, Bahrain, and Oman
• Made in Africa - including South Africa, Egypt, Kenya, Nigeria, Ghana, Morocco, Ethiopia, Tunisia, Rwanda, Tanzania, and Senegal

For suppliers, TariffSmart Sourcing provides a way to gain visibility with the right buyers based on where their products are made.

All RangeMe Starter, Premium, and Pro subscribers can participate in TariffSmart Sourcing, getting their brands positioned in front of buyers actively looking for products made in the same country—or trade region—as theirs.

Brands participating in TariffSmart receive:

• Inclusion in a high-visibility Collection based on their Primary Country of Origin
• Access to Immediate Opportunities campaigns curated for origin-based sourcing
• Opportunities to participate in ECRM Sessions where origin matters to buyers
• Year-round visibility with retailers focused on tariff-smart, local, or regionally compliant sourcing