Kroger Commits to Selling More Local Products

Kroger is committing to increasing the amount of local products on its shelves by 10%, but shoppers in stores across the United States won’t see these items until after the close of its merger with Albertsons. 

To meet this future goal, Kroger officials said there are a number of ways local suppliers can sell their products in stores:

• Stores sell a variety of produce items from local farmers. By reducing the distance between the farm and the store, customers have more days of product freshness in their homes.
• Many stores have shelf space dedicated just to local products, with special signage highlighting the regional connection.
• Farmers and local producers work directly with Kroger to understand the best techniques to ensure customers are aware of their products. 

"Local farmers, bakers and producers are important parts of our Fresh for Everyone brand promise," said Rodney McMullen, chairman & CEO, The Kroger Co. "Every local product we stock has a unique producer with their own story standing behind it. Since the beginning, this merger has been about growth – and we look forward to inviting our local suppliers to grow alongside us."

While the Kroger/Albertsons merger has yet to be approved by the Federal Trade Commission, Kroger officials said recently the merger remains on track to close in early 2024.

As part of the merger, Kroger/Albertsons recently announced plans to sell more than 400 stores to C&S Wholesale Grocers. The deal, which touches locations in 17 states and the District of Columbia, also includes eight distribution centers, two offices, and five private label brands.