At the Sorwathe Tea Estate in Rwanda, Kroger sources tea leaves for its private-branded tea.
The Kroger Co. is inviting customers and associates to celebrate Women’s History Month through a collection of inspiring experiences and stories from uplifting women in the company, as well as across its communities and supply chain.
Throughout Women's History Month, the Cincinnati-based retailer said it will highlight the impact and influence women have across its business through celebratory events and empowering women through storytelling.
"Kroger believes in supporting women in our business and where we do business," said Stuart Aitken, Kroger’s senior vice president of alternative business. "Kroger invests in women's success and advancement every day. We employ more than 250,000 women and partner with a growing number of nearly 500 women-owned businesses in the U.S. Kroger also sources products that are Fair Trade Certified as part of our Simple Truth brand, supporting women-owned cooperatives and businesses internationally."
Every Monday in March, customers and company associates can visit KrogerStories.com to read a feature story about an inspiring woman. The series aims to feature women across the company leading change and making a difference.
Kroger noted that its supply chain is powered by women on all levels. Members of the company's Our Brands team traveled with Fair Trade partners in February to Africa to spend time at the Sorwathe Tea Estate in Rwanda, where the retailer sources its Simple Truth Organic Chai and Simple Truth Earl Grey Black Tea. Kroger said it welcomes everyone to travel to the fields of the Sorwathe Tea Estate through a mobile virtual reality experience to explore a day in the life of the women behind Simple Truth tea, who are accomplishing firsts in their families and cultivating change in their communities.
Kroger also participated in and sponsored the Women's Business Enterprise National Council (WBENC) Summit & Salute event happening through today in Houston. Angel Colón, Kroger's senior director of diversity, will attend the event to accept WBENC's America's Top Corporations for Women's Business Enterprises award.
"As the nation's largest certifier of women-owned businesses, WBENC is proud to partner with corporations like Kroger that are dedicated to supporting a diverse supply chain and providing opportunities for women entrepreneurs," said Pamela Prince-Eason, WBENC president and CEO. "We created the Women Owned Logo to help consumers use the power of the purse to identify and support women-owned businesses. For International Women's Day and every day, we encourage everyone to #BuyWomenOwned."