Kroger adds higi self-service health stations to other banners
Cincinnati-based The Kroger Co. is expanding its partnership with higi, a consumer health engagement company, to put its self-service smart health stations in the company’s Roundy's Supermarkets in Illinois and Wisconsin, including the Pick 'n Save, Mariano's, Copps and Metro Market banners.
According to Kroger, the higi health kiosks offer free health screenings and interactive educational content. Consumers can also choose to work with a trusted healthcare organization through the system. Since the establishment of their initial partnership in 2011, Kroger stores have conducted over 46 million tests through higi stations, with 10 million tests in 2018.
“Bringing higi stations into our Roundy’s stores aligns with our vision of helping people live healthier lives,” says Chance Cole, vice president of customer experience for Kroger Health. “Our Wellness Your Way platform provides a best-in-class wellness experience across our banners, with higi playing an important role in the services our pharmacists and other health and wellness in-store experts provide to our shoppers. The higi platform is a trusted resource for our shoppers, and we’re excited to bring this experience and service to Pick ’n Save, Mariano’s and other Roundy’s shoppers.”