H-E-B launches online store


San Antonio-based H-E-B said that more than 50,000 non-perishable products are now available to purchase and ship at Products include H-E-B's popular store brands such as Central Market Organics and Café Ole Taste of Texas Coffees, as well as a large variety of national brands. Orders can be shipped throughout Texas, to 46 states within the continental U.S. and to military bases worldwide.

In addition to H-E-B brands, popular Texas brands that were available only at H-E-B stores are now available to purchase and ship at The new "Totally Texas" page at includes products made in Texas or inspired by Texans such as Whataburger Whatafries and Spicy Ketchup Franklin Barbecue Sauce made in Austin, and H-E-B chips, sodas, salsas and more. will also offer a broad assortment of general merchandise items, including the Mexican-inspired Cocinaware cookware line made exclusively for H-E-B, the retailer said.

"We've been receiving calls for decades from Texans around the country that miss their favorite foods from home like H-E-B Texas‑Shaped Corn Tortilla Chips and H-E-B Café Ole Taste of Texas Coffees," said Martin Otto, chief merchant and chief financial officer, H-E-B. "Now, even if you move outside of Texas, you'll still have a 'neighborhood H-E-B ' just a click away."

H-E-B said it also created a "no hassle" return policy for online orders. Consumers may return any product ordered online to any H-E-B store for an immediate full refund or send the product back using free shipping.