GNC Adds New Flavor To Girl Scout-Inspired Line

The new flavor is the latest addition to the wellness retailer's assortment of products inspired by popular Girl Scout cookies.

Greg Sleter

11/3/2022

GNC's Adventurefuls line features four new products.

Since 2020, GNC and Girl Scouts of the USA have teamed to create a variety of products inspired by the Scouts' well known cookie flavors.

Now, GNC is building off the success of the initial assortment with the debut of a caramel brownie flavor inspired by the Adventurefuls Girl Scout cookie. Now available in stores and online, several products are offered in the new line:

GNC AMP Wheybolic Whey Protein
GNC Total Lean Layered Lean Bar
GNC Total Lean Lean Shake 25
GNC Total Lean Lean Shake 25 Ready-To-Drink (RTD)

"The addition of Adventureful inspired products to our flavor lineup allows us to continue to bring consumers options that deliver on both performance and flavor," said Kevin Maloberti, vice president of Merchandising with GNC. "Coupling the great feedback we get from consumers on these flavors, with GSUSA's important mission of championing girls, this is a great continuation of our partnership, and we know these products will fly off the shelves at GNC."

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