The Fresh Market Kicks Off Summer with New Own Brand Items, 4th of July Meal Deal

The grocery chain is introducing limited-time items from its private brand to celebrate its 40th anniversary.
Zachary Russell
Associate Editor
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The Fresh Market anniversary deals

The Fresh Market is celebrating its 40th anniversary with deals on new, limited-edition items from its private brand, while offering a holiday meal solution for the 4th of July.

The Greensboro, N.C.-based grocer, which operates 160 stores in 22 states, will commemorate its 40th anniversary beginning on July 1 with an array of special deals, a 4th of July meal, and exclusive products for its guests – including a chance to win the golden ticket and a $40 gift card through two anniversary chocolate bars.

"Our goal at The Fresh Market is to make every season special for our guests, and our 40th anniversary is one we want to make especially memorable!" said CEO Jason Potter. "Our team has curated these one-of-a-kind commemorative products and offers that not only embody the origins of our brand, but more importantly, we know guests will really enjoy."

The limited-time items, including from The Fresh Market’s private brand, include:

  • Special Anniversary Wine: Exit 96 Anniversary Edition
  • Special Anniversary Ruby Red Bouquet
  • Poppy Hand-Crafted Pimento Cheese Honey Butter
  • Homestead Raspberry Lemonade
  • TFM Celebration Crunch Snack Mix
  • Anniversary Elevated Bacon Cheddar Burger
  • Le Fermier Lavender Yogurt
  • Killer Brownie Cookies and Cream special edition
  • Pimento Cheese Panini
  • Thomas Sauce kabobs

The 4th of July meal from the grocery serves two people for $40. It includes first cut New York strip steaks (2 ct, 10 oz. each), asparagus with diced red peppers and sea salt steamer bag (1 lb.), loaded twice baked potatoes (2 ct) and a shrimp cocktail tray (8 oz.).

Finally, beginning July 5 and while supplies last, The Fresh Market will also introduce two Anniversary Chocolate Bars in Dark Chocolate Himalayan Sea Salt and Toffee Pretzel Sea Salt flavors. Guests have a chance to win a $40 TFM gift card if their package has a golden ticket inside. There is a 1:24 chance of winning and supplies are limited.