Food Lion’s Holidays Without Hunger program incorporates store brand staples

Food Lion, Salisbury, N.C., announced that this holiday season, it is working with its customers across more than 1,100 stores through Dec. 23 to help solve hunger through its Food Lion Feeds Holidays Without Hunger campaign.

During the campaign, customers may purchase and donate a specially marked Holidays Without Hunger food box — containing only products under Food Lion’s my essentials brand, the retailer confirmed — for $5, or make a cash donation at checkout, Food Lion stated. Food boxes are donated directly to a local hunger relief food bank or agency, while all cash donations benefit Feeding America and its network of local food banks.

Food Lion noted that it is working to create a better tomorrow through Food Lion Feeds by uniting with customers and partners to help eliminate the difficult choices many families are forced to make when they are struggling with hunger. Working toward its commitment to provide 500 million meals by the end of 2020, it already has donated approximately 40 million meals through in-store campaigns such as Holidays Without Hunger, its food donation program and local donations and volunteerism.