Flashfood is expanding its food waste prevention effort to the New York City boroughs of Queens and Brooklyn, working in conjunction with Stop & Shop.
Expanding its relationship with the grocer, since 2021 Stop & Shop and Flashfood have saved more than 140,000 pounds of food from ending up in landfills. The partnership between the two started when the supermarket launched Flashfood at four stores in Worcester, MA. Within eight months, the pilot program reduced nearly 35,000 pounds in food waste.
Due to the success of the pilot, Flashfood was soon integrated into Stop & Shop stores throughout Rhode Island and the Bronx in New York, bringing the overall number of food diverted from landfills as a result of the partnership in these regions to more than 140,000 pounds and preventing 265,998 pounds of CO2e from being released into the atmosphere. This is equivalent to the CO2e emissions of driving more than 299,490 miles in the average car.
"Our partnership with Flashfood has been a successful addition to our food waste diversion programs, helping us prevent more than 140,000 pounds of food from ending up in landfills since 2021," said Gordon Reid, president of Stop & Shop. "We're proud to deepen our commitment to reducing food waste by expanding the Flashfood program to more stores in the New York City area. Our shoppers in the boroughs can benefit from significant savings on groceries while also helping the planet."
With Flashfood, shoppers save up to 50% off items nearing their best-by date, such as meats, dairy, seafood, fresh fruits and vegetables, snacks, and more. Shoppers conveniently browse and buy available products right from their mobile device. Purchases are made directly through the app and customers can simply pick up their order from the Flashfood Zone located inside their participating store.
"We've already saved New Yorkers more than two million dollars on groceries and we're excited to make an even bigger impact throughout the city with Stop & Shop," said Josh Domingues, Flashfood's founder & CEO. "Expanding further into the Bronx, plus adding stores in Brooklyn and Queens, means more families will have access to affordable groceries while reducing the amount of perfectly good food that ends up in landfills."