CuliNex adds new member to R&D team

Joseph Choi will help CPG companies, including private brands, develop clean label products.

CuliNex, a clean label food product consultancy that works with private label brands, has named a new addition to its research and development team. Joseph Choi has been hired as CuliNex’s newest “Culinologist.”

“We are thrilled to add Joe Choi to our innovation team,” said Webb Girard, senior director of research & development of CuliNex. “At CuliNex, we know when taste comes first in the development process, we can deliver exceptional products for our clients. Joe is the perfect combination of what we look for in our Culinology practice, bringing his knowledge of food, scientific process and great attitude to work each day.”

The company was founded in 2005, and offers product development services to CPG companies of all sizes. In his role as a Culinologist, Choi will help develop clean label ingredient solutions and products. 

“He joins the CuliNex team from the restaurant industry where he spent sixteen years learning all aspects of culinary arts and the science of food,” said the company. “Growing up in the restaurant industry and earning an impressive culinary education, Choi brings proactive problem-solving skills that have been honed by intense kitchen environments and a highly trained understanding of flavor development to the CuliNex team.”

Choi studied Biochemistry at Washington State University in Pullman, WA before extending his education. He earned a Bachelor of Professional Studies in Culinary Science and an Associate of Occupational Studies in Culinary Arts at The Culinary Institute of America in Hyde Park, New York.
 

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