Cocktails coming to Keurig machines
Keurig Dr Pepper and Anheuser-Busch InBev, Busweiser’s parent company, are launching a new concept that has potential for private brands.
The two companies have created a version of Keurig’s well-known coffee maker that will be able to “brew” cocktails instead of Keurig’s typical coffee, tea and hot chocolate options, according to a CNBC article. The new machine is called Drinkworks.
The companies originally launched a pilot of the product in St. Louis and are now planning on rolling it out within Missouri, Florida and California.
To read the CNBC article, click here.