Casey's To Host Innovation Summit
Convenience store chain Casey’s will hold its first Innovation Summit as part of an effort to identify new products to be sold across the retailer's 2,600 stores.
Through August 19, food and beverage companies are invited to apply online to be considered for the opportunity to showcase products, engage with the convenience retailer’s merchants, and gain exposure to Casey’s guest base. Applications are being managed through RangeMe and those selected must be able to attend an initial, virtual meeting with the possibility of being invited to the in-person, Innovation Summit in Ankeny, Iowa, on October 30.
“We are excited to host the first-ever Casey’s Innovation Summit, giving a range of brands the opportunity to showcase why their food and beverage products should be available in our stores and reach the guests we serve every day,” said Chris Stewart, vice president of Merchandising at Casey’s. “Our team at Casey’s is always looking for opportunities to ensure our guests can try and enjoy a variety of new, differentiated, and exclusive products while providing them an unexpected convenience experience.”
“At ECRM/RangeMe, we are thrilled to partner with Casey’s, a leading retailer in the convenience industry, for their Innovation Summit,” said Wayne Bennet, senior vice president of Retail at ECRM/RangeMe. “This collaboration highlights the importance of product innovation and connecting suppliers with Casey’s merchant team to foster sales growth and deliver more relevant and engaging products to their guests.”
