Canadian retailer Organic Garage to launch private brand

Toronto-based Organic Garage Ltd., an independent Canadian grocery retailer, said it is launching a private brand called Kitchen Originals this month. The new brand will debut with the opening of the company’s new store in Toronto’s Junction neighborhood, on the city’s west end.

According to the retailer’s website, Kitchen Originals initially will feature certified-organic products, including packaged dried fruit, nuts and seeds, beans and baking items, and chocolate candy and snacks.

Over the next year, Organic Garage will roll out private brand offerings in multiple categories to help deliver on its message of “Healthier food for less,” the company said.

“The goal of our private label program, under the Kitchen Originals banner, is to deliver continued value and the highest quality products to our customers,” stated Organic Garage CEO Matt Lurie in a press release.

To learn more about Organic Garage, visit its website at http://www.organicgarage.com.