Big Lots promotes its Broyhill brand ahead of Presidents Day
For Presidents Day, Big Lots is offering deals on its own brand furniture.
The discount home retailer is offering shoppers Presidents Day deals in-store and online that include 20% off all Broyhill brand recliners, sectionals, dining, gazebos, accessories and cushions. The sale, which runs from Feb. 12-27, also includes 20% off all mattresses with same-day availability.
The Broyhill brand is one of Big Lots’ most prominent offerings, and as of December was slated to become a $1 billion brand. Headquartered in Columbus, OH, Big Lots operates 1,431 stores in 47 states.
To promote the Presidents Day sale, Big Lots released an ad campaign featuring Eric Stonestreet, a star of ABC’s Modern Family.
"This Presidents Day, finding ways to save is more important than ever, so we're going big to help our customers live as 'presidents of their residences,'" said Bruce Thorn, president and CEO of Big Lots. "By offering our most comprehensive Presidents Day furniture and mattress deals ever, we hope to help customers maximize their budgets and tax refunds while investing in quality products for their homes."