Consumers in 35 states will now be able to have Aldi store brands delivered to their homes.
After testing the service for several months in major cities, Aldi has formed a national partnership with Instacart, bringing online grocery delivery to Aldi stores across the nation.
After a successful pilot program, online ordering of Aldi products via Instacart will be available across 35 states in 5,000 new zip codes by Thanksgiving, Aldi announced in a press release. The national rollout covers 75 major markets, including San Diego, New York City, Miami, Raleigh and Minneapolis.
“Our partnership with Instacart and the expansion of our e-commerce options are more ways we are meeting the growing needs of today’s shopper, who wants high-quality food at unbeatable prices,” said Jason Hart, CEO of Batavia, Ill.-based Aldi, in the press release.
Aldi customers will have access to fresh groceries, including organic produce, antibiotic-free meat and fresh seafood, all available for Instacart delivery in as little as one hour.
“The response to the Aldi pilot programs in Atlanta, Dallas, Los Angeles and Chicago has been overwhelmingly positive,” said Apoorva Mehta, founder and CEO of Instacart, in a statement. “Bringing delivery to Aldi stores across the U.S. enables Instacart to grow its base of customers and introduce even more people to same-day grocery delivery.”
Aldi, which offers a 90 percent assortment of private brands, has more than 1,800 stores in 35 states and plans to expand its store count nationwide to 2,500 by the end of 2022.