ALDI offering beer and wine delivery

ALDI, which offers predominantly private brands, will now deliver its private label beer and wine to its customers' homes.

In advance of the holidays, the Batavia, Ill-based retailer has launched the delivery nationwide via Instacart, where permitted by state and local laws.

Shoppers can go to shop.aldi.us to choose from a wide assortment of private brand wine and beer for delivery.

"The busy holiday season is fast approaching, making convenience more important than ever, and adding alcohol delivery to our online offerings is one more way ALDI saves [customers] time,” noted Scott Patton, vice president of corporate buying at ALDI. “Our award-winning wines range from less than $5 for 90-point rated Evanta Malbec to $12 for premium offerings, such as 92-point rated Peaks & Tides Cabernet Sauvignon. [Customers] can have a bottle delivered to [their] doorsteps in as fast as an hour.”

Since the limited-assortment retailer first offered grocery delivery with Instacart in 2017, ALDI has considerably increased the number of locations offering the service. Currently, customers at nearly all of the grocer’s stores in 10,000-plus ZIP codes across the country have access to online grocery delivery.

To mark the start of beer and wine delivery, ALDI and Instacart are offering free delivery for first-time customers until Dec. 31.