AFFI, FMI Partner On Frozen Food Conference

The American Frozen Food Institute (AFFI) and FMI - The Food Industry Association are partnering on the Frozen IQ conference, which is being touted as an event focused on key issues related to product category.

The event is scheduled for June 3-5, 2024, at The Worthington Renaissance in Fort Worth, Tex. According to the 2023 Power of Frozen in Retail, the frozen foods category continues to gain momentum in retail, ranking fifth behind dry grocery, meat, produce and dairy for total sales.

"Given the current economic conditions in the United States, now more than ever frozen food manufacturers and retailers must come together to align on value to drive more units," said Alison Bodor, president & CEO of AFFI. "Whether it’s improving in-store merchandising, understanding the latest in cooking technology or finding opportunities to leverage the frozen category’s ability to combat food waste and curb carbon emissions to increase share of stomach among shoppers, Frozen IQ equips attendees with new ideas and tools to collaborate to drive growth.”

Rick Stein, vice president of industry relations at FMI, added, "Today’s shopper is looking for value beyond price and quality. They are weighing the relevance, experience and convenience that products and their grocery store offer them. To meet the changing value matrix of shoppers, you need to know the latest trends, collaborate throughout the supply chain and be up-to-date on the latest technology and ways to improve your shoppers’ experience. Frozen IQ is a tailored experience designed for leaders in the frozen food sector that delivers on all this and more.”