About Store Brands


Our Mission

Store Brands is on the pulse of private label delivering news, features, profiles and reports for private brand manufacturers and retailers, as they work to develop innovative private brand programs, Store Brands provides actionable ideas for maximizing quality and profitability in store brand programs.

Visit our Leadership Staff page to contact us. 


Advertise in Store Brands Magazine

Frequency: 12 times a year / Circulation 28,100

Store brands represent an important target market for many suppliers of food and nonfoods products, with 78.6% of executives aiming to increase store brand penetration during the next two years. Covering 86% of the market, Store Brands captures the excitement of an industry in transition. 

Source: Publisher's Own Data​

Unique Browsers: 14,806/Month, with daily updates and web-exclusive content, brings insight and analysis of all aspects of the store brand industry. The mobile-optimized version of the site allows for on-the-go access to the latest content.

Source: December 2013 BPA Statement. 

Store Brands' E-newsletter

Industry Intel newsletter circulation: 35,875/month

Click here to Subscribe

The Industry Intel eNewsletter reaches the largest audience in the industry. It gives you the power and impact of weekly distribution of original content. 

Private Label International

Frequency: 2 times a year

Private Label International Editorial Planning Calendar and Rates

The circulation of Private Label International "spans the globe," reaching 14 retail members in 31 countries. Delivering to all levels of decision-making, PLI provides in-depth coverage of the people, products and companies that drive international private label sales.

Store Brands Buyers' Guide 

This directory provides a robust product and service database for grocery, drugstore and mass merchandise retailers, as well as noteworthy products, services and promotions. It is easy searchable by company name and product category.

Contract Manufacturing Directory 

This database of nearly 600 companies offers a simplified way to search for local suppliers and related info - addresses, phone numbers and contact person(s).