7-Eleven and Tapingo partner to bring on-demand delivery to the college market

Dallas-based 7 Eleven Inc. said it partnered with Tapingo, San Francisco, a mobile commerce application for college campuses, to launch on-demand delivery of 7-Eleven products in the college market. Tapingo users at or near participating colleges in California, Arizona, Pennsylvania, Ohio and Maryland can enjoy delivery of 7-Eleven products from select neighboring 7-Eleven stores.

Tapingo has built strong relationships with more than 100 colleges that use Tapingo to enhance student life. By working closely with forward-looking campuses that prioritize student engagement, Tapingo helps broaden the reach of campus dining services to satisfy the needs of students, 7-Eleven said.

“We’ve seen a tremendous demand from students for late-night eats. Sometimes, you just need a Slurpee and a pizza at 1 a.m.!” said Jeff Hardy, Tapingo’s chief business officer. “Welcoming 7-Eleven to our rapidly growing partner ecosystem significantly increases our ability to provide students with what they want, when they want it. The 7-Eleven brand is synonymous with convenience, and that’s exactly what our community looks to us to provide.”

Tapingo users can browse the 7-Eleven aisles through the app and have their items delivered quickly and efficiently, 7-Eleven said.

“7 Eleven products that particularly appeal to college-age consumers include whole pizzas, chicken wings and other hot foods, sandwiches that are made fresh and delivered daily,” said Raja Doddala, 7-Eleven vice president for innovation and ventures. “They also like ice cream, energy drinks and 7-Eleven’s own 7-Select branded snacks because they are higher-quality and lower-priced than name-brand competitors.”