Inside Daymon's 'Private Brand Intelligence Report 2018'
Private brands are setting the pace for differentiation in retail. Last year retailer-branded sales outpaced national brands by about eight times. With 85 percent of consumers trusting private brands as much as national brands, the stage is set for these programs to play a central role in the store experience.
This webinar, features several Daymon analysts/experts, will provide attendees with a consumer-focused roadmap to maximize the potential of the $166 billion private brand industry.